Go beyond your college coursework to gain applicable, real-world skills outside of the classroom. This hybrid program provides a way for you to learn about a media business' workings, explore career opportunities and connect with colleagues and mentors.
Program Calendar
| Early Decision Application Deadline: |
August 1, 2026 |
| Final Application Deadline |
November 6, 2026 |
| Opening Session (Washington, D.C.) |
February 4-6, 2027 |
| Virtual Sessions (1-2 per month) |
February-May 2027 |
| Sales Pitch and Career Fair (Washington, D.C.) |
May 2027 |
| Summer Internships (at host location) |
Summer 2027 |
| Virtual Closing Session |
August 17, 2027 |
During this program, you will:
- Engage with prospective and current clients to build dynamic advertising solutions
- Understand how a broadcast business generates revenue and increases their bottom line
- Create demand and build awareness for advertising opportunities across a diverse portfolio of companies and brands
- Utilize unique sales strategies and skills to address varying client pain points and business objectives
- Network with media and broadcast professionals in different business scenarios
- Showcase your knowledge and expertise during sales competition with a monetary prize
- Gain hands-on experience during a 2-month paid internship at a local television or radio station
