Regional Vice President, Sales Manager – National Sales
Univision Communications
Doral, FL
Mariana Ferro is regional vice president, sales manager for Univision’s National Sales Division, based in Miami, Fla. She is responsible for overseeing the sales strategy and advertising revenue—over $140 million—across the company’s entire portfolio of television, digital and experiential assets for the Florida, New York, Atlanta, Texas and Puerto Rico region.
In this role, she leads top-performing sales teams across the country that are responsible for strategic planning, business development, activation and negotiation, creative services --- leading with data and insights to drive results for agencies and clients across multiple categories.
With over 20 years of experience, Mariana has demonstrated, in an increasingly competitive environment: