Service to Community Award for Radio – Broadcast Ownership Group
Following the deaths of two local firefighters during a tragic local fire, Momentum Broadcasting Company decided that they needed to find a way to uplift the community and help the families who lost their loved ones. Four local radio stations - KVMI, KCRZ, KIOO and KJUG - came together to show support and raise money. This campaign included local banners and live broadcasts to share personal messages and local fundraisers to help these families and the Fallen Firefighter Fund. In just two days this campaign raised $22,000 and helped the entire community remember the importance of giving back and helping each other during a time of need.
Highlighted the enormous loss to the larger community. We received coverage on all the major TV stations in Fresno, plus Stockton and Sacramento.
Dollar Value of Airtime
Funds Raised or
Value of Goods Donated