DuJuan McCoy is a 1989 graduate of Butler University, where he earned a BS in Business Administration with a concentration in Marketing and Sales. He began his television career soon thereafter in 1989 as an Account Executive for WTTV in Indianapolis, Indiana, his hometown. He now has over 24 years of local television experience and has built a great career growing small, medium and large market television stations into revenue winners while significantly improving company profitability.
His experience includes 13 years of Television sales management of which ten were as General Sales Manager/Director of Sales in market sizes ranging from #105 to #10. He has worked with small, medium and large ownership groups in different regions of the country, including Capitol Broadcasting, River City Broadcasting, Sinclair Broadcasting and Fox Owned and Operated Television stations and he has successfully managed revenue budgets ranging from $4 million to over $130 million annually.
To hone his management skills further and to fulfill his lifelong dream to be an owner of television stations, Mr. McCoy was accepted into the exclusive National Association of Broadcasters Broadcast Leadership Training Program in September 2007. The NAB BLT program is an exclusive 10 month executive style MBA program designed to educate tenured broadcast executives on all aspects of purchasing broadcast properties including critical business elements that are not necessarily directly taught or learned while working for a broadcast property. Mr. McCoy completed the program in June of 2008.
In December 2007, Mr. McCoy founded, and became Owner, President and CEO of Bayou City Broadcasting, LLC. In January 2008, while still a BLT participant, his company agreed to purchase 7 TV stations from Sage Broadcasting Corp (KXVA-Fox Abilene, KIDY-Fox San Angelo, KIDZ-MyNet Abilene and 4 Class A Stations in Abilene.) With this purchase, Mr. McCoy and Bayou City Broadcasting earned the distinction of being the only African American company to own and or operate a Fox Affiliate in the United States and purportedly the first African American to own and operate a major affiliate in the state of Texas.